365 Digital offers a complete Online Publisher and Advertiser Solution: Ad sales, Ad serving (for both publishers and agencies), Mobile Ad Serving, Video Ad Serving, Email Marketing, Trafficking and Campaign Management.
365 Digital started providing trafficking solutions as a support service to the online ad sales on its own websites in 2002. At this stage online ad serving and trafficking solutions were not part of the online media requirements in South Africa, however the market was growing in Europe.
As a result, 365 Digital started handling the outsourced trafficking from major online publishers in the United Kingdom. Word then spread and the cost-effective local solution for international publishers began to grow.
Trafficking and campaign management at 365 Digital started to show real potential and as the agencies started putting pressure on local publishers for accurate and results driven online ad campaigns, 365 Digital entered the local market.
Whilst 365 Digital had become trafficking experts, online ad serving technology in South Africa was very limited.
ADTECH was becoming a popular ad serving technology in Europe and so in early 2006 365 Digital pitched for the South African licence and became the exclusive on-sellers of this competitive technology.
Later in 2006 365 Digital was acquired by Primedia Online. Primedia is a leading South African media group whose vision is to become a world class media company. By adding 365 Digital to their stable they highlighted their commitment to strengthen their market share both locally and globally.
Coupled with trafficking and advertising sales experience, this put 365 Digital into a leading position in the South African market.
For more information contact info@365digital.co.za
“I rely on 365 to take care of all the online advertising logistics so that I can concentrate on being client focused. This includes trafficking, chasing for tags, dealing with technical queries, delivering reports and giving general advice. On top of all this they save me money since the alternative would be to hire someone on a UK salary.”
“At Emap Advertising, we chose 365 Digital after a 3 way pitch as our outsourced overflow Trafficking partner. I find all the staff at 365 Digital a pleasure to work with and the quality of their work is always of the highest standard with impressive campaign turn-round times.”
"365 Digital has consistently combined courtesy with speed of execution and professionalism. It is very refreshing to have a 'friendly face' behind a computer screen"
"We really value the service we receive from 365 Digital. They continually provide a professional service, and respond to all our needs in an extremely efficient way."
“We are often asked to recommend an affordable, yet competent ad serving platform for websites looking to monetise their traffic and do not hesitate to suggest 365 Digital’s services. They combine international know how with local industry insight, providing a professional, efficient and cost effective service.”
"By working closely with 365 Digital, we have conducted very successful online ad campaigns and receive very useful reporting to assist us in our campaign tracking needs."
“365 Digital has offered us a unique platform on which to run successful online campaigns for our clients. The ability to provide up to the minute reporting for our clients is invaluable. The staff are happy to assist any time and with an almost immediate turnaround time. Thanks for all the patience and hard work.”
“365 offers outstanding service with respect to handling banner advertising. The product is intuitive and easy to use and the helpful staff make it easy to manage banner campaigns that generate revenue on our websites.”
"Adtech Helios is a fantastic and feature-rich ad serving solution that we've been using for over 2 years to run advertising campaigns for clients on MyVideo and our other web properties. Coupled with this comes the ever-helpful and knowledgeable Jade O'Brien McDade and the 365 Digital team, who provide all the help and support that we need."
"At the time of investigating an ad-serving solution the European online market place enjoyed a one and a half year lead-time ahead of the rest of the world, with advances in ad technology, market size / growth and very affordable bandwidth rates, all core to our own ad serving strategy...
"365 Digital have consistently managed to secure and place campaigns for us, often selling out our inventory month-on-month. We have benefited greatly from their strong relationship with key brand marketers and agencies in the industry. Their affordable and professional ad serving and campaign management solutions add greatly to their appeal, as they are able to manage the entire process for us, from sale to delivery."
"365 Digital plays a pivotal role in optimising the value of Ster-Kinekor Theatres’ website and other online collateral. As sales agent for these, they deliver consistently excellent results (contributing a significant percentage of our overall online revenue generation), while matching their advertisers’ needs with the demographics of visitors to our site, and finding innovative ways to compliment our online campaigns."
"Since signing on as one of 365 Digital’s clients, we have been able to once again direct our focus to our editorial projects and place our ad serving needs in their very capable hands. Their fast, efficient and always friendly support team make it a pleasure to run all our digital campaigns off their intuitive platform."
"365 Digital have had our account for a relatively short time and have really delivered. We have seen month on month improvements and communication from the team has been excellent."
“We’ve been with 365 Digital for over a year now and they have delivered a full service solution in terms of ad operations and sales for our web sites. We’ve realized good revenue through this initiative, having left sales entirely to them, and through the ADTECH ad serving platform and their highly skilled team they have ensured smooth delivery to us and our advertising clients.”
"365 digital has assisted us throughout each step of the online marketing process and enabled us to create a larger brand awareness across South Africa. They have allowed us to do what we do best while they manage what they do best. Their friendly team has made it a pleasure to work with them."
